Connect, Engage, Inspire

You have a mission and a vision. Effective storytelling is what brings those to life. It’s the narrative glue that connects all the parts. Content gets liked, retweeted, and shared. Buzz online translates into measurable action in the real world.

The New BLK
The New BLK
The New BLK
The New BLK
The New BLK
The New BLK
The New BLK
The New BLK
The New BLK
The New BLK
The New BLK
The New BLK

The New BLK is a nationally-recognized creative and strategy boutique. We tell brand stories in the digital age – with groundbreaking creative strategy, killer content, and social campaigns that move the needle. We are web, social, and mobile native. Founded in 2010 and headquartered in Omaha, we partner with forward-thinking clients that are local, regional, national and global.

Stories That Move

The New BLK

Fontenelle Forest

Grew daily admissions by

268%

More

Double Double

The New BLK
The New BLK
The New BLK Client

CAMPAIGN

Through a multi-year, integrated campaign driven by digital, mobile, social, and video, we doubled year-over-year web traffic and more than doubled total visits to the forest. New memberships exploded, the donor base expanded, and the brand went from under-the-radar to front page news. The campaign culminated in the gala event, Feather Our Nest.  

The New BLK

Maha Music Festival

Increased ticket sales by

20%

More

First Ever Sellout

The New BLK
The New BLK
The New BLK Client

CAMPAIGN

For the past four years, The New BLK has developed an annual campaign for Maha –driven by digital, mobile, social, and video. We’ve been able to grow the festival each year, including a first-ever sellout. This year, the festival goes from one day to two and includes an entrepreneurship conference.

The New BLK

UNO

Increased season ticket sales by

90%

More

Led A Brand Transformation

The New BLK
The New BLK
The New BLK Client

CAMPAIGN

Our multi-year “Call Me Maverick” campaign led the way for a broader brand transformation for UNO, as it changed from a commuter school to a vibrant campus and a Division II athletic program to a Division I contender. Digital, social, and video were the cornerstones of the campaign, helping build a sizable social program, generate significant press coverage, open a new arena, and increase season ticket sales by 90%.  

Our Clients

The New BLK

AQUA AFRICA

Raised vital funding

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Brought Clean Water To A Whole Community

The New BLK
The New BLK
The New BLK Client

CAMPAIGN

Through video storytelling, social media outreach, and a digital fundraising toolbox, we helped Aqua Africa raise the funds to build a sustainable village water supply system and to train the community to manage the resource.

The New BLK

BELLEVUE UNIVERSITY

Generated global press

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Expanded Audience Through Storytelling

The New BLK Client

WEBISODES

Through an ongoing web video series, we have helped Bellevue expand its reach nationally and internationally, with our International video airing on state TV in China. We produced long play episodes (4-6 minutes) for web and shorter versions (15s, 30s, 60s) for social, pulling from the same library of b-roll and interviews.

The New BLK

ARBOR DAY FOUNDATION

Reached a new generation

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Expanded Audience Through Storytelling

The New BLK Client

NATIONAL BROADCAST + DIGITAL

Produced national broadcast and digital PSA (60s, 30s, 20s, 15s, and 10s versions), airing on national TV, including Good Morning America.  Was the 3rd most played PSA in the country in 2017.  We are reaching a new generation of donors through social media and by going deeper in the storytelling through an episodic web series that has been picked up as in-flight entertainment on American Airlines.  

Our Clients

The New BLK
The New BLK
The New BLK
The New BLK
The New BLK
The New BLK
The New BLK
The New BLK
The New BLK
The New BLK
The New BLK
The New BLK

Services

Services

BRANDING

STRATEGY, NAMING, IDENTITY, NARRATIVE

VIDEO

GALA EVENT, PSA, EPISODIC BRANDED CONTENT, SOCIAL MEDIA CONTENT

DIGITAL

WEB/SOCIAL/MOBILE STRATEGY, SITE DESIGN & DEVELOPMENT

OUTREACH

CAMPAIGN STRATEGY & CREATIVE DEVELOPMENT

Services

Services

VIDEO

BRAND NARRATIVE, EVENT, WEBISODES, TV, SOCIAL MEDIA CONTENT

DIGITAL

WEB/SOCIAL/MOBILE STRATEGY, SITE DESIGN & DEVELOPMENT

OUTREACH

CAMPAIGN STRATEGY & CREATIVE DEVELOPMENT

BRANDING

STRATEGY, NAMING/IDENTITY, NARRATIVE

The New BLK Way

The New BLK Way

LISTEN.

Telling your story starts with listening to what you have to say. We place a premium on being responsive to your needs and respectful of your point of view.

COLLABORATE.

There is no ‘US’ and ‘YOU,’ only a blended ‘WE.’
The best results come from one team. Consider us an extension of your internal staff.

STAY NIMBLE.

We’re able to react quickly and adapt to changes as they happen. From technology to media, consumer insights to industry best practices, we’re on a mission to always be ahead of the curve.

BELIEVE.

Every client is our cause. We put our backs into everything we do.

MAKE GOOD THINGS HAPPEN.

We love big ideas and blue sky vision, but our greatest reverence is for making things happen.  The getting from point A to point Z – that’s what truly matters. We start by identifying the key success metrics and then hold ourselves accountable to them. Judge us by the results, as we help you move the needle.

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